I love to read. Words fascinate me. If I see or hear a word I don't know I will always, always, discreetly, look it up – and usually whilst trying to nod along enthusiastically as if I've always known it...

Facebook is interested in one thing above all else. It wants to get to know you better. Facebook has amassed an enormous user base, more than half a billion in size, larger than any other social network. Its focus is now shifting towards encouraging its 800 million user base to share more and more about themselves. But why does Facebook care about you? And does this throw up any opportunities for businesses?

So what is this 'Marketing Automation' then? Essentially it’s good CRM meets email (and in a rare few cases DM, social media or telemarketing). So why is it such a buzz now?

Nowhere is the course of evolution more visible, or crucial to survival, than in the realm of websites. As a marketing agency (and indeed a digital marketing agency) we need to ensure we are constantly bang up-to-date with our website – and hence the recent website redesign.

For those of you interested in SEO, you’ll almost certainly be familiar with the wonderful wealth of insight offered free through Google’s Analytics console. But things have changed recently...